
Island-hopping, ancient ruins and easy Mediterranean sun a short flight from home — Greece is the dependable family and couples favourite.
Greece has been a cornerstone of the British summer for generations, and it keeps earning its place. Few destinations combine reliable Mediterranean sunshine, sandy beaches, genuinely warm hospitality and a sense of history quite so effortlessly — and with flight times of around three and a half hours, it works as well for a long weekend as for a fortnight in the sun.
Greece is really many destinations in one. The mainland has Athens and the wild Peloponnese, but for most UK holidaymakers the appeal lies in the islands — and each has its own character. Choosing the right one is the difference between a good holiday and a perfect one.
The largest Greek island offers the most variety: superb family resorts, long beaches, mountains, historic Knossos and excellent food. If you want everything in one place, Crete is the safe and rewarding choice, and it has the widest range of all-inclusive hotels.
Reliable sunshine, sandy beaches and a remarkable medieval Old Town make Rhodes a favourite for families who want a little history alongside the beach. The south of the island is quieter; the resorts around the north and east coast are livelier.
Flat, green and easy to get around by bike, Kos suits younger families and first-time island-goers. Long sandy beaches and a compact harbour town keep things simple.
These Ionian islands deliver the dramatic scenery of the postcards — think Shipwreck Beach’s turquoise cove — alongside relaxed resorts and good beaches. Kefalonia in particular has a more refined, low-key feel.
The famous Cyclades pair lean stylish and romantic rather than family-focused. Santorini’s caldera views and Mykonos’s whitewashed glamour are best for couples and groups happy to trade big sandy beaches for atmosphere and style.
The Greek season runs from May to October. June and September are the sweet spots — full summer warmth and warm seas without the peak-July crowds or prices, and ideal for families tied to the school calendar at the very start or end of the holidays. July and August are the hottest and busiest months, when the best resorts book up early and prices peak. May and October are warm and quiet, perfect for couples and walkers, though some smaller resorts wind down by late October.
Greece offers some of the strongest all-inclusive value in the Mediterranean, from simple family villages to polished five-star resorts with multiple restaurants and proper kids’ clubs. All-inclusive makes particular sense on the larger, resort-led islands like Crete, Rhodes and Kos, where you can settle into one excellent hotel and let everything be taken care of. On the smaller, more characterful islands, half-board or bed-and-breakfast often works better, leaving you free to explore the tavernas.
Greece is excellent value. All-inclusive packages start from around £399 per person and typically land between £600 and £1,100 per person for a week including flights, depending on the island, the resort and the month. Travelling in June or late September, and booking early for July and August, gives the best combination of weather and price.
With so many islands to choose from, the right Greek holiday comes down to matching the island and resort to your group and your mood — lively or laid-back, beach-led or scenic, all-inclusive ease or tavern-hopping freedom. Tell us who is travelling and what you are picturing, and your dedicated expert will recommend the island that fits and find the best price. Every booking is ATOL protected.
On the larger islands like Crete, Rhodes and Kos, a hire car is the best way to reach hidden beaches, hilltop villages and archaeological sites at your own pace — roads are good and distances manageable. On smaller islands you may not need one at all, with resorts, beaches and tavernas within walking or short-taxi distance. Inter-island ferries make island-hopping possible if you want to combine two islands in one trip, though for a single relaxing week most travellers settle happily into one base.
Greek food is one of the great pleasures of the holiday: simple, fresh and generous. Expect grilled fish and meats, garden vegetables, feta and olive oil, and long lunches that drift into the afternoon. Even on all-inclusive holidays it is worth stepping out to a family-run taverna at least once — the welcome is part of the experience. Beyond the table, Greece’s history is everywhere: the Palace of Knossos on Crete, the medieval walled city of Rhodes, ancient temples and hilltop monasteries reward even a half-day of curiosity.
Greek beaches range from organised, blue-flag family sands with loungers and watersports to wild, scenic coves you reach by boat or a scramble down a cliff path. Crete’s Elafonissi and Balos lagoons are famous for their pink-tinged sand and shallow turquoise water; Zante’s Navagio (Shipwreck) Beach is the postcard image of the Ionian; Rhodes and Kos offer long, easy stretches ideal for families. If a particular kind of beach matters to you, it is worth choosing your island and resort around it — we can advise.
Greece uses the euro, and cards are widely accepted in resorts though it is wise to carry some cash for smaller tavernas and kiosks. The sun is strong from June to August, so pace beach days and stay hydrated. Many resorts and tavernas are seasonal, opening from late April or May and winding down through October, which is part of why the shoulder months feel so relaxed. Tap water is safe on the mainland and most larger islands; bottled is common on smaller ones.
Greece is wonderfully broad in its appeal. Families thrive on Crete, Kos and Rhodes; couples gravitate to Santorini, Kefalonia and the quieter corners; groups of friends enjoy the energy of Zante or Mykonos; and history-lovers and walkers find endless reward in the shoulder seasons. With short flights and strong value, it works equally well as a first family holiday abroad or a relaxed return trip you make year after year.
Crete for variety and the widest choice of family all-inclusive resorts; Kos for flat, easy terrain and long sandy beaches; Rhodes for sunshine, beaches and a little history. Zante and Kefalonia suit families who want dramatic scenery.
All-inclusive packages start from around £399 per person and typically run £600–£1,100 per person for a week including flights, depending on the island, resort and month.
May to October. June and September give full summer warmth without peak-July crowds or prices. July and August are hottest and busiest; May and October are warm and quiet, ideal for couples.
Santorini and Mykonos for style and romance; Kefalonia for a refined, low-key feel. May, June, September and October are the most pleasant months for a couples’ trip.
Around 3.5 hours to most islands, making Greece practical for both short breaks and longer holidays.
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